You book and share the site
You choose a slot and submit the website URL plus a few short details.
Free diagnosis call
If your website gets attention but not enough leads, start with the bottleneck.
Book a 30-minute diagnosis. We review the site first, then use the call to decide whether the blocker is clarity, structure, visibility, trust, or conversion.
1. Share the URL
Before the call
2. We review the site
Real pages
3. You get the next move
No vague audit
30 minutes
Free diagnosis
Free diagnosisFind my bottleneck
Why start here
Because the wrong fix is expensive.
Most businesses do not need "more SEO" in the abstract. They need to know whether the blocker is visibility, page clarity, structure, trust, content support, or conversion.
The diagnosis exists so you do not buy a package before knowing what the website actually needs first.
Diagnosis Review
What we review during the diagnosis
The goal is not to fix everything live. The goal is to identify the real bottleneck and the highest-leverage first move.
01
Business + service clarity
Does the site clearly explain what you do, who it is for, and what people should do next?
02
Core page quality
Are the pages closest to revenue strong enough to rank, guide decisions, and convert?
03
Structure + navigation
Can users and search systems understand your services, hierarchy, and page roles quickly?
04
Overlap + cannibalization
Are multiple pages competing for the same thing or diluting the right commercial intent?
05
Content support
Is your content helping the money pages, or creating noise around them?
06
Visibility blockers
Where relevant, we flag local, technical, and semantic clarity issues affecting search and AI visibility.
Before The Call
What to have ready before the call
Keep this simple. We do not need a long brief. We need enough context to make the conversation useful.
Required
- ✓Website URL
- ✓Business name
- ✓Main service or offer
- ✓Main market, city, or region
- ✓What feels broken right now?
- ✓What would a good outcome look like in the next 90 days?
Optional
- +Google Business Profile link
- +Recent redesign or relaunch notes
- +Developer or content team context
- +Pages you want reviewed first
During The Diagnosis
What happens during the diagnosis
Three simple moments: share the site, identify the bottleneck, and leave with the clearest next move. The basic website-use and booking boundaries are covered in the terms.
We review the real bottleneck
On the call, we look at the current site, the weak points that matter most, and where growth is likely being blocked.
We recommend the right next move
If the site needs a stronger base, we recommend a rebuild. If it needs something narrower, we say that clearly too.
Decision route
What the diagnosis can lead to
Instead of guessing the service first, we route the next move from what the diagnosis finds: page weakness, growth ceiling, local demand, technical friction, or AI visibility gaps.
If the base is weak
Lead Gen Rebuild
Page roles, key pages, structure, pruning direction, and the first service-support funnel.
If the base is sound
Ongoing Growth
Content funnels, page improvements, local work where relevant, and continuous optimization.
If visibility is unclear
Technical + AI Visibility
Cleaner crawl paths, better semantic clarity, indexation checks, and search-system readiness.
Fit check
Who should book this
Use this as a simple booking filter before the call.
Good fit
Service pages or structure are blocking trust.
You need to know what to fix first across the pages that matter most.
Book
Good fit
You are still building and want the right base early.
The diagnosis can help you avoid years of patchwork before it starts.
Book
Good fit
Traffic is not turning into the right inquiries.
The issue may be page clarity, conversion flow, intent ownership, or support content.
Book
Not a fit
You only want cheap SEO, backlinks, PR, or bulk blogs.
This is a diagnosis-first process for improving pages, structure, and the site system.
Skip
Free Diagnosis FAQ
Is the diagnosis really free?
Yes. It is the no-cost starting point for understanding what your website most likely needs next.
Do I need to know which service I need before booking?
No. That is exactly what the diagnosis is for.
Will I receive a full audit PDF?
No. This is a live diagnosis call, not a free deliverable package. The point is clarity on the bottleneck and the right next move.
What happens after the diagnosis?
If there is a fit, we scope the right next step: usually a rebuild first, then growth once the foundation is stronger.
Can newer founders book this even if the site is still being built?
Yes. In many cases, that is the best time to get the structure right before future SEO work compounds on the wrong base.
Do you implement the work too?
We guide implementation and can support rollout. Design is not the main offer, but implementation support is available.
Is this for agencies too?
No. Agencies should use the Agency Partners page.
Do you guarantee rankings or leads?
No. We improve the structure, pages, and execution quality that support stronger outcomes. We do not guarantee rankings, lead volume, or AI citations.
Book a Website Lead Leak Diagnosis
Share your website and we’ll identify the clearest first move: page clarity, buyer routing, content gaps, or search visibility.
You’ll leave knowing what to fix before spending more on SEO.
SEO Informatica
Diagnosis-first SEO strategy